Online Public Relations Thoughts

GM's CEO, Mary Barra, is all-in for the production of electric vehicles.  She says GM will make a profit on EVs by the end of the year and she hasn't changed the target for an all-electric vehicle line-up by 2035.  Should GM meet its goal, it will be a marketing and PR coup,  There are plenty of challenges on the way, notably a need for thousands more of charging stations across the US and Canada.  It will be a profound change at its dealerships where new methods of service will be needed and a new economic model.  

Catching the booster was amazing, but now SpaceX engineers will work to catch the spacecraft too.  This puts SpaceX at the leading edge of rocket companies in the world.  If it succeeds, it will be a technological and PR coup. 

It takes courage and verbal skill to sit for an interview with a news source trying to defeat your candidacy.  But VP Harris consented to an interview with Fox News anyway.  Her interviewer was on the attack and Harris was on defense immediately, but she called him out for talking over her.  The consensus is that she survived the experience politically.  It's not something a candidate should do regularly but it sends a message to voters that the candidate is not afraid of opposition.  And, that is good.  

When is tradition a useless tool of government?   Perhaps when after 700+ years, it is time to get rid of it.  That is what the UK is considering with the House of Lords.  The message is that it is time to constitute a body of legislators who more closely reflect the citizens of the country.  The House of Lords has been a debating society for many years without real power.  So, why have it at all?  It's a question the UK might be answering for the final time. 

Tesla misled humans by introducing robots at an event that were manipulated behind the scenes by other humans.  The robots served drinks but were not autonomous in doing it.  Observers condemned the trickery and Tesla got a black PR eye.  Musk should know better.