Online Public Relations Thoughts

Google has done innovative things, but what they just released -- Google Scholar -- is impressive. Try it at http://scholar.google.com/. Here is why I am amazed. I went in and typed "Public Relations" and got 27,500 hits led by books and articles on PR. Not bad at all. I then tried the name of one of my books, and it came back with hits and a box for my zip code. Upon entering my zip code, Google Scholar told me which libraries have my book near my house and the distance to each. Wow!

This is a useful tool.