Sunday, January 02, 2005
Good Idea
I don't know where I have been but I wasn't aware of Vmags for college recruiting until a New York Times article from last week (Dec. 30). The article focused on St. Mary's College in Notre Dame, IN. It's a good PR idea to have full-motion video with sound for show-and-tells in magazine form. The system the campus is using is called Vmag from NEWGame communications in Charlotte, NC. Each magazine has a package of four one to two minute video clips of aspects of campus life for prospective recruits.
I had trouble getting connected because I don't allow ActiveX controls on my system but after getting around that, the system is ready to receive 5-minute magazines sent from the college. I will be interested to see how they look, and you might be too.
While this blog doesn't flack products or services, it does take note of good ideas -- and this one seems to be that. I am curious to know what you think about it. Video magazines, it seems to me, have wide application in both the non-profit and corporate environments.
I had trouble getting connected because I don't allow ActiveX controls on my system but after getting around that, the system is ready to receive 5-minute magazines sent from the college. I will be interested to see how they look, and you might be too.
While this blog doesn't flack products or services, it does take note of good ideas -- and this one seems to be that. I am curious to know what you think about it. Video magazines, it seems to me, have wide application in both the non-profit and corporate environments.
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