Tuesday, December 06, 2005

Punishing New Orleans? 

This story is all over the internet -- namely that BellSouth, the giant telecommunications company, is punishing New Orleans in its hour of need because the city is daring to establish its own WiFi network. If true, it is a dumb PR maneuver and a company that came out of the AT&T PR tradition ought to be ashamed.

But, I doubt whether it is true. I don't think BellSouth is that hamhanded. I do think the firm has a problem it needs to address quickly. On the other hand, never underestimate the depths of human pettiness and self-interest. PR is supposed to help firms advance their interests through listening to and working with their key audiences. Where is the PR department here? I'd like to know.


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