Online Public Relations Thoughts

There is too much jargon thrown about these days about "Web 2.0." Nobody really knows what it means other than software activities that take place in servers. The following article tackles the topic and provides an explanation for PR practitioners. It also suggests possible uses of this technology in PR.

As usual, let me know whether you agree with what is written. The article is the 62nd essay on PR posted on online-pr.com under white papers and essays. All these papers are free for your use and your reaction to any of them is encouraged.