Online Public Relations Thoughts

This person's experience of losing a Blackberry and finding time to think and experience is instructive. There is far too little time set aside now for reflection. The bias for action is too often activity without sufficient consideration. PR practitioners, especially, should take time to think about the business and how it might be done differently. That is hard to do when one is thumbing a device or talking on the telephone. There is psychological distortion in wanting to be connected to events all of the time. It is avoidance of the harder task of asking why we do what we do. That task sometimes brings unpleasant conclusions we would rather not reach.