Wednesday, September 12, 2007
Here is a good idea. A local newspaper helps identify and publicize to its readers those blogs that are reliable in what they report, thus saving readers time in finding blogs to read. It's an idea that can work well for PR too, particularly with trade blogs one might not know about -- e.g., with tech blogs like this and this, both of which do a good job of tracking news that doesn't reach regular trade magazines or web sites. It's a way for old media with its standards of journalism to be relevant to new media.