Friday, October 12, 2007
Hunting for charity to supply meat to the poor seems like a good idea. But, from a PR perspective, it is a no-win good deed. Animal activists, the "bambi crowd," are furious that hunters shoot deer, even if they give the meat to soup kitchens. Yet, there is no argument that the US is over-populated with deer, and it is unhealthy for the deer and the land. Activists oppose without reasonable alternatives and are not open-minded. (I write this because they have been a force in my community.) Public relations cannot reach them. It takes leadership to override their objections and to allow thinning. As has been written here several times, public relations should not assume everyone is happy in the end.