Thursday, September 11, 2008

Culture Clash 

What does one say to resolve this culture clash? There are times when two sides are so far apart that any hope of reconciliation is nil and compelling compliance is the only option. This appears to be one such instance. The farmers in turn can stop raising livestock for sale.

It would be interesting, however, to develop a communications plan with the objective of getting the farmers to understand why RFID tagging is a protection for them and the public. There wouldn't be much hope of success, but it would be a good study in bridging deep differences.


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