Wednesday, September 24, 2008
Other News
It's hard to believe there is news other than the proposed bailout of Wall Street firms. Headlines are large, the twists and turns of Congress documented breathlessly and actions of individuals like Warren Buffett commented on relentlessly. Reporters don't want to hear about much else.
Yet, media relations continues. The work of a PR practitioner in times like this is harder than ever. We look toward the day when matters return to some semblance of normal. We are also preparing for changes that may shift how we relate to reporters. What will be high on their agenda? CEO compensation, home mortgage help, the cost of the bailout to taxpayers? We will have to navigate these interests to tell our clients' stories.
We live in interesting times.
Yet, media relations continues. The work of a PR practitioner in times like this is harder than ever. We look toward the day when matters return to some semblance of normal. We are also preparing for changes that may shift how we relate to reporters. What will be high on their agenda? CEO compensation, home mortgage help, the cost of the bailout to taxpayers? We will have to navigate these interests to tell our clients' stories.
We live in interesting times.
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