Tuesday, November 25, 2008
When confidence is low and panic is the rule, good feeling is evanescent. Citigroup might be the cause of a rally on Wall Street today, but tomorrow something else could scare investors again. It takes a long time to rebuild trust. This entire period is a case study for why public relations are essential. All the mathematical equations in tens of thousands of portfolios cannot replace a sense of confidence that counter-parties are in good financial condition.