Wednesday, November 12, 2008

Getting The Message 

There is always a minority of people who don't get a message. That is what keeps spammers in business. This experiment, however, appears to show that some progress is being made in educating people about spam. It is not enough yet, because spamming is still a game with a payout, but it might be moving in the right direction. If so, it will be a case worth studying because it will be an instance in which tens of millions of people act in the right way. That is almost unheard of. For instance, there are still smokers in spite of the hundreds of millions of messages urging them to quit. What happened here is that even the gullible have been harmed enough that the supply of "marks" is running low. However, they will never reach zero. Spammers depend on that.


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