Online Public Relations Thoughts

Already liberals in the Democratic party are expressing unhappiness with Barack Obama, and his inauguration is still more than a month away. It had to happen. When a candidate remains vague in order to present himself as all things to all men, he builds perceptions that are going to be shattered from the outset. In order to unite the party behind him, Obama had to remain less than specific about what he would do in the job. In fairness to Obama, he has worked to dampen expectations ever since he was elected. He sees that people are placing too much hope in him. But, as he makes each new decision, he will define himself in ways that will upset constituencies. They will continue to support him, however, for what else can they do?