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Tuesday, February 03, 2009

Credibility 

If true, this statistic shows how much credibility Microsoft lost with its Vista operating system. There was a time when the market waited eagerly for each new release from the company. Not any more. It would make an interesting case study tracing how Microsoft went from monopoly to what it is now, a powerful company but not a dominating one. How much of its slide was customer abuse? How much an inability to continue to turn out products that the market wants? It is conceivable that in the next decade or two, Microsoft might become just another software company.

Losing credibility with customers is easy to do and winning it back difficult. Perhaps with Windows 7, Microsoft will resume its position at the head of the industry, and Vista will be a bad memory. If so, one hopes the company has learned a lesson.

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