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Thursday, February 19, 2009

Lessons 

Facebook has learned two lessons -- the power of bad publicity and the depth of transparency. I'm sure that when the firm changed the terms of agreement language, it had no expectations that it would ignite a firestorm. After all, the change was in text that no one reads, except that this time someone did. When millions use your services online, it only takes one individual to find a discrepancy and let the others know. I suspect Facebook will be much more careful in the future and will advise its users well in advance of changes that might affect them.

Comments:
I had read more than a dozen blog posts about the Facebook ToS madness. This is short and sweet and hits the nail right on the head. I agree with you - Facebook will be more careful because the public will hold them to that promise.

- Andi
 

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