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Tuesday, December 01, 2009

Avoiding Perceptions 

This is interesting. It lists seven perceptions about President Obama that he and his team of communicators must work hard to avoid. So far, it appears that the president has been successful in holding down the whispering, but for how long? Tension with the media will grow in time and any unhappiness between the White House and Congress will filter out. Sooner or later, one or more of these story lines will gain currency. Then the real communications challenge begins.

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