Wednesday, March 24, 2010
As this article indicates, there will be medical rationing under the new healthcare reform bill. That rationing will come from the government but it will also come from insurance companies pressured by the government to keep returns within narrow brackets. This will force insurance companies to become leaner and to pressure doctors and hospitals to cut rates and procedures. One can already forecast the PR problems that will cause for the healthcare industry. The problems won't be felt right away because the bill phases in over a number of years, but they will emerge. Young PR practitioners might start thinking about the healthcare industry today.