Tuesday, March 13, 2012


A President can't forget that the public is fickle and asks always, "What have you done for me lately?"  Here is a case.  The President is getting grief over the price of gasoline as if the executive of the country has magical power to set tariffs at refineries.  There is no good reason to blame the President for the price at the pump but in a spirit of democracy, he is taking it in the ear anyway.  It would be easy for one to become angry over such lack of gratitude, but in public relations and politics one can't afford that.  One accepts the condition and moves forward, which is what Obama is doing.   A mistake would be to respond to every complaint that arises for then, he could get nothing done.  It's a balancing act.  If gas prices move into the stratosphere, Obama may have to dip into the oil reserve.  Otherwise, he needs to make sympathetic noises and hope prices will fall again soon.  It is one more headache on the plate of the country's chief executive.


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