Wednesday, April 11, 2012


 Consider this example of Twitter.  How many journalists are going to believe this fellow again?  Social media users are going to learn soon enough that credibility and reputation are an essential element in communicating.  The idea that one can make things up because Free Speech allows one to do so only goes so far.   Readers have the option of going elsewhere and they will.  From a PR perspective, however, it is a step toward fuller employment.  Some good comes out of dumb things others do.


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