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Monday, November 26, 2012

Reverse PR 

Egypt is practicing PR in reverse.  Its citizens are defining the boundaries of good relations and  enforcing them through protest.  Egyptian President Mohamed Mursi thought he could get away with grabbing for sweeping powers, but  the people won't let him.  They are forcing leaders to bow to their will.  Mursi has created a dilemma for himself.  If he backs off now, he looks weak.  If he fails to back off, he may reignite the revolution and lose his job anyway.  He will need some face-saving measure to move forward, or he will need the support of the army to quell protests.  Either way, he has put himself into a precarious position.

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