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Friday, December 18, 2015

Public Relations Or Spin 

Thirty four Muslim nations have formed a coalition to fight ISIS.  The question remains open whether it is a serious effort or spin.  It will be public relations if the coalition acts to destroy ISIS.  It will be spin if it doesn't.  PR is what one does and not what one says.  Action needn't be dropping bombs on ISIS targets, but it could be strong coordination in rooting out cells of the terrorist group and giving them no place to go. It also could be committing ground troops to the fight in Iraq and Syria. The potential for action is broad but the will to act is the question.   Time will tell how successful the coalition is. Banding together is just a start.  

































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