Wednesday, February 22, 2017
Vladimir Putin who only yesterday was condemned by Republicans is suddenly gaining popularity among them. Credit the Trump presidency for the change of heart. Politics makes for strange bedfellows, the old saw states, and none is odder than this. Putin took Crimea from Ukraine, teamed with the President of Syria to bomb Syrian citizens, hacked Democratic e-mail and generally has been hostile to the West in pursuit of his own ends. Nothing in communications says one should remain true to another, but in this case, there is little to prompt a shift in message. Political PR practitioners are masters of technique but one wonders if they acknowledge the moral primacy of content. Some clearly do, but others sway with the political wind and that is concerning.