Online Public Relations Thoughts

AT&T is spinning off WarnerMedia to Discovery and going back to its data pipeline business. The company is heavily indebted, and it had lost focus in trying to manufacture and deliver content in an integrated strategy.  AT&T's move comes shortly after Verizon's similar action.  It turns out that 5G mobile connectivity and wire delivery are complicated and expensive enough to keep both companies occupied.  The original strategy that both followed was wrong.  So, they are scaling back.  There is no shame in admitting failure.  Companies make mistakes regularly and executives reach for more than they can handle.  The new WarnerMedia-Discovery entity will concentrate on creating streaming content while AT&T goes back to delivering it.  Give AT&T kudos for recognizing its limitations.