Online Public Relations Thoughts

The popular Republican governor of Massachusetts is in trouble with his own party.  He is too moderate and he is not a Trump supporter.  Democrats love him but not his own voters.  His is a PR problem that will require him to campaign across party lines if he wants to be re-elected.  And, there is no certainty that he can accomplish that.  As observers have noted, Republicans are intent on committing suicide by their unreasoning devotion to the former president.  They have lost the independent voter and they are talking only to their minority base. The governor can't change that and he might lose the primary as a result.  There is no good course for him unless he publicly moves right, which apparently he isn't ready to do.  It must hell to be a Republican office-holder today.