Friday, June 11, 2021
Smart PR
The news that the US will donate 500 million doses of corona virus vaccine to poor countries is smart PR for the country. Since WWII, the US has been seen as the leader of free nations and this gift to struggling countries maintains that leadership. President Biden has positioned the largess as doing the right thing, and that it is. But, it doesn't take much insight to see it is a gift meant to forestall the influence of China and Russia. Neither of those two countries have shared publicly the effectiveness of their vaccines. The Pfizer shot from the US is well understood and in hundreds of millions of arms already. A downside to distributing the 500 million jabs is refrigeration. Some disadvantaged countries don't have it in rural areas. This opens a next step for the US and Pfizer to provide it -- another PR move.
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