Online Public Relations Thoughts

The National Labor Relations Board is recommending a do-over of the Amazon union drive in Alabama.  It cites illegal action on the part of Amazon to influence the vote its way.  Amazon is predictably upset and is going to appeal.  The  Retail, Wholesale and Department Store Union is satisfied and ready to start again.  Any way one looks at this event, it is clear the NLRB is sending a message to the company that it cannot act in a high-handed fashion to get its way.  It is also a communication to laborers in Amazon's other warehouses that they can organize if they wish.  Should Alabama's workers vote for the union on the second try, other facilities will follow.  It is sad that the company has not reevaluated its labor policies to prevent organizing action.  It believes it is in the right, and that is its first mistake.