Wednesday, November 17, 2021
Prop
President Biden used a decaying New Hampshire bridge yesterday as a prop to sell the public on his new infrastructure law. His intent was clear -- to bring the message home that the legislation helped citizens in localities across the US. The bridge isn't famous nor is it that old but it is in bad shape and needs fixing. The administration gave the vital statistics on the structure, the diminution of trucks allowed to cross it, the unsafe conditions on its decking for cyclists, the 10-mile detour fire trucks will need to make if it isn't fixed soon. Biden went in the door of concerns for New Hampshire and came out his own of selling the law. It was smart publicity and used the presidential bully pulpit well.
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