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Wednesday, October 11, 2006

Say and Do 

This story is part of continuous training in the difference between what people say and what they do. It's disheartening to read that although most know not to open unknown files, many do it anyway. It's like walking across the road without looking both ways or driving a car without wearing a seatbelt. But, PR practitioners shouldn't be surprised. We know behavior often lags concept. But, like everyone else, we sometimes forget.

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