Friday, September 12, 2014

Crises Come From Anywhere 

The commissioner of the National Football League is living on a razor's edge.  He was dealing with a crisis of concussions and their effects on players.  Suddenly he is dealing with domestic abuse by a player against the player's fiance.  In each scandal, the NFL has been perceived to move too slowly to address the underlying problem.  Part of the reason the league has been tardy might be that it isn't set up to handle scandal quickly.  It might be too busy marketing itself to watch the horizon for incidents and events that can compromise the image and reputation of the teams and the office of the commissioner.  As this second scandal demonstrates, the league has to get better at disciplining players who cross the line.  But that means it must move faster and not wait until video of an ugly incident is made public.  By then, it is too late. 


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