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Tuesday, April 14, 2020

Positive PR 

Amid wretched news of millions out of work, there has been one bright spot.  Amazon.com is hiring -- a lot.  The company is looking for an additional 75,000 workers. It is a drop of positive PR in a raging sea of bad news.  The President is fighting with state governors over when to declare the economy open again. Stories of COVID-19 survivors emphasize the horrible attack on the lungs. Food producers have shut down as their workers become ill.  But, Amazon is still recruiting workers to handle urgent needs of millions of citizens.  The company has been criticized by employees for poor protection in its warehouses and it is addressing that, but most of all, it is open for business when the vast economy of the US is on pause.  Some day, the company will look back at this time and celebrate its accomplishment.  Meanwhile, it is sending tens of millions of packages to customers so they can survive.  

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