Online Public Relations Thoughts

 Trump supporters among the media are now faced with regaining access to the White House briefing room.  The shoe is on the other foot.  They had all the access they wanted a week ago.  The White House Correspondent's Association and Biden's press secretary are now the filters for media passes.  While they say they will honor the requests of MAGA media, they are insistent they will not host reporters who spout conspiracy theories and misinformation.  It is a tricky situation because so many of the Trump-oriented media regularly spouted falsehoods and lies, including questioning whether Biden had won the election.  From a public relations perspective, Biden's communications efforts will not gain credence with correspondents badgering and baiting the spokeswoman at daily press briefings.  There needs to be respect on both sides, and Trump media rarely showed it.  Still, freezing them out won't work either because it will open the Biden White House to charges of favoritism.  So, the White House will need to let some reporters in and hope they behave -- a risky situation -- but there is little else they can do.