Thursday, June 24, 2021
Great PR
NASA and Procter & Gamble have announced they are teaming to figure out how astronauts can do laundry in space. It turns out dirty clothes are thrown away now -- put into capsules and left to burn in the earth's atmosphere. That's a waste and puts a burden on the space agency to send new clothes to the international space station, which takes space on cargo containers. NASA and P&G want to develop a minimal-water-use washing machine, which reclaims water, and chemicals to treat clothes directly. That's great PR. The company is a world leader in detergents and will now correctly claim it handles outer space as well. "If we can clean clothes up there, think of what we can do for your laundry down here."
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