Online Public Relations Thoughts

The French Open's tennis officials don't seem to know what to do with an athlete who fails to attend a post-match press conference.  World star Naomi Osaka withdrew from the tournament because she said her mental health was at risk while meeting the media.  She had previously declined to attend a post-match session after winning her match and was fined for it.  French officials said the player's well being was of high concern but penalized her anyway.  It was a two-faced move, and the result is the Open has lost the participation of a star tennis player.  The French Tennis Federation needs a better policy and response to such requests.  For now, it looks foolish and has been roundly condemned for hypocrisy.  It has only itself to blame for this PR crisis.