Online Public Relations Thoughts

What are journalists supposed to do when a political candidate gets away with calling them "fake media," even though the candidate was caught on tape? This is the situation with Kari Lake, the Republican Arizonan gubernatorial nominee.  She says she never made light of the attack on Nancy Pelosi's husband and the tape of her remarks was the result of "creative editing."  That is effrontery of the highest order, but it is not unusual.  Politicians on both sides do it all of the time.  They bend facts until they break then they recast them into favorable light on themselves.  That is why political PR is a fraught field.  There is little respect for truth in the effort to get elected and the media are caught regularly in a web of lies, which they cannot rebut in time or effectively.