Online Public Relations Thoughts

In this environmental era, oil pipeline failures are a blow to a company's reputation.  The operator of the Keystone Pipeline system is busy cleaning up after a breach of its system.  The mess is giving environmentalists a reason for calling an end to pipeline distribution of tar sands oil from Canada.  The total spill of 14,000 barrels that flowed into Mill Creek is a major breach.  Initial investigations indicate joint failure in the pipe.  Whatever the cause, hundreds of men with equipment are busy mopping up.  Meanwhile, it will take the operator months, if not years, to overcome the smear on its name.