Online Public Relations Thoughts

Along with Disney's downsizing, it will be starting over with a new governmental oversight of its self-governing district in Florida.  This is a corporate blow to the company, which has managed its own affairs in Orlando for 55 years.  But, it comes from a public relations decision by Disney to resist the governor's "Don't Say Gay" law.  Governor DeSantis, a headline-grabbing conservative, brought Disney to heel for opposing him, and since he has a supermajority in the statehouse, he will get his way.  Disney is one of the biggest employers and political donors in the state and its lobbying helped not at all.  There are times when taking a stand on principle means losing control and this is a prime example of that.