Online Public Relations Thoughts

Walgreen's is in a PR and marketing bind.  Although an abortion pill has been authorized by the FDA for home use, 20 states have banned it.  Walgreen's has decided not to sell the pill in those states, touching off outrage from abortion advocates and causing California's governor to stop doing business with the pharmacy.  There is nothing the company can do to wiggle out of the situation.  If it sells the pill in the restricted states, it risks legal action.  By electing not to sell, it risks major business.  The company is trapped and there is no easy way out of the situation.  Neither side of the abortion issue is empathetic with Walgreen's plight, so it is on its own in a nasty climate.